There is no escaping the rapid advances in technology, social media and a young person’s online world in recent years. For our children born into this world as digital natives they are the recipients of these changes, immersed into an always connected, screen-focused, switched on world. For parents and professionals, or digital immigrants, born into the offline generation we have adopted their world, some of us with a passion; others feeling fearful and less confident. The rapid expanse of the digital world has led to research speculating how technology is changing the way children think and learn; does it affect brain development and neural connections?; does it influence social, emotional and communication skills? In an era where children are already born with a digital footprint the question is raised that if children are developing differently, should we be parenting differently?